Thinking of sponsoring us?

We'd love to hear from you

Old Pats

Special relationship

The Old Pat’s is rooted in our community, we strive to support and develop our existing players and provide the opportunity for new players to participate in this fantastic team sport.

We believe that being part of a rugby club and team has such a wide range of physical, mental health, wellbeing and work benefits that our role is to maximise the opportunity for people to take part, whatever they aspire to! This is only made possible by our sponsors many of whom have a relationship with Old Pat’s that goes back years.

We strive to work with our sponsors to develop a relationship that works for them the club and all our members. This can include developing packages that provide the return on investment they require or ensuring that their sponsorship is used to support specific initiatives or elements of the club that are close to their heart.

Genuinely every relationship is different and starts with us getting to know and understand each other, we then develop a package that achieves the objectives that work for the sponsor, we firmly believe this is why relationships last for years.

Old Pats

Become a sponsor of Old Pats and

Align your brand with a sport that embodies passion, teamwork and drive for success
Align your brand with one of the most successful rugby clubs in the region
Promote your products or services to the Old Pats sporting community of over 1200 players, volunteers, parents and family, members, sponsors and associates
Raise awareness of your brand in the affluent areas of Charlton Kings, Leckhampton, The Park and Tivoli
Secure VIP invitations to club events
Gain membership to the Old Pats Business Club

Thinking of sponsoring us ?

We’d love to hear from you

Old Pats

Ways in which we've supported our sponsors

We have introduced players to sponsors looking for new team members – helping the sponsor recruit great people and young players start a new career
We have provided sponsors with high quality apprentices with the right team ethos
We have shared special offers with our members that has resulted in members receiving a benefit and sponsors gaining anew customers - a real win:win
We make members aware of the services our sponsors offer which has resulted in significant new business
We have linked sponsors who have successfully formed business to business relationships founded on an Old Pat's connection

Old Pats

Our ethos

The Old Patesians Rugby Club was formed in 1913

At the start of the 1925/26 season, the Gloucester Echo commented that: “Followers of the Old Patesians will be provided with the best football, played in the right spirit… The Old Patesians play the game for the game’s sake and the pleasure derived is shared by players and spectators alike.”

This is still at the heart of Old Pats’ today, and is the driving force behind the club’s success on and off the pitch.

Old Pats

Sponsoring the Old Pats Seniors

If you would like to explore how you, your team or company can work together with Old Pats Seniors have a positive impact on the local community we would really appreciate having a conversation to talk things through.

Matt Cape

Club Chair

Old Pats

Sponsoring the Old Pats Juniors

The Old Pats Juniors have over 350 players, around 700 parents and 100 volunteers covering the U9’s through to the Colts. The opportunity to sponsor the Juniors will provide you with great coverage of all the parents and volunteers and involvement in our great community.

Alistair Armstrong

Junior Chair

Old Pats

Shared goals and values

Old Pats RFC is 100% committed to:
Developing all players as rounded individuals
Building team values as well as great team members
Equipping everyone with skills for life
Supporting our local communities
Achieving success through participation for all

Old Pats

Recent successes

We are very proud of:
An inclusive ethos focused on player development
Having represented Cheltenham as the top men’s league team
Many ex-Old Pats players who have gone on to achieve professional contracts at clubs including Gloucester, Hartpury, Bristol, Harlequins and Ospreys
Old Pats players in the England u18s & u20s teams
We've had Old Pats players in the Gloucestershire u17’s, u18’s and u20’s teams, and the South West u18’s and u20’s teams
Having had an Old Pats player in England Counties u20’s team.

Old Pats

Be part of our community

Being a sponsor means you immediately get the benefit of being part of the Old Pats community:
Players and volunteers
Parents and families
Supporters and spectators
Sponsors and associates

Old Pats

Our enviable training and playing locations

We train and play at 5 different high-profile ‘home’ locations around Cheltenham:
Old Pats Club House

Everest Road

Reeves Field

Cheltenham College

The Park

Park Campus

Balcarras Sports Field


Bournside Sports Field


Old Pats

Spreading the word

The social media channels for Old Patesians RFC reach, on average:
Facebook users per month
Twitter impressions/engagements per month
Instagram impressions per week
Unique visitors to the website per week during the season

Old Pats

Flexible sponsorship packages

Our flexible sponsorship packages suit a wide range of budgets and can include a combination of the following:


Match ball sponsorship
Match day sponsorship
Player sponsorship
Programme advert
Large club house/pitch-side banner at Everest Road
Small club house/pitch-side banner at Everest Road
Logo on post protectors
A5 postcard sized advertisement on the sponsors noticeboard in the clubhouse
Logo on First Team playing shirt (front, back, right sleeve and left sleeve)
Season ticket


Logo on Juniors playing shirt (for two seasons)
600 x 400px banner with link to your website (2 spons0rs per email max) within e-mail sent to 700 parents via Mailchimp (x 2 per season)
Sponsor in the Spotlight e-mail promoting your business to 700 parents via Mailchimp (x 1 per season)
VIP invitations to club, regional, national and international matches and events

Social media

Sponsor in the spotlight post on Old Pats Facebook (x 2 per season)
Relevant News, Events, Special Offer mentions within Old Pats Facebook Page (x 6 per season)
Sponsor in the spotlight tweet on Old Pats Twitter account (x 2 per season)
Relevant News, Events, Special Offer tweets in Old Pats Twitter account (x 6 per season)

Business club

Free membership of Old Pats Business Club
Priority invite to Old Pats Business Club events
Free entry in the Old Pats Business Club directory